Digital Cowgirl strives to enhance the community we live and work in through helping local businesses find their voice online and engage with customers.
Social media is different from traditional media in many ways, including reach, frequency, usability, immediacy, and permanence. It operates as a conversation between a company and a consumer; a two-way street. Click below to learn how you can spark the conversation and make an impact on your consumers.
Online repuation management is about keeping, up a favorable online presence. Internet users have a lot of freedom when it comes to getting their opions out to the world. Now that anyone anywhere can say or write anything about a company, it’s becoming even more important to monitor social media and maintain a positive brand image.
What Some Nice Folks Are Saying
While networking with other businesses in the community Jennifer saw a need for social media & reputation management in small locally owned business. In August 2016 Digital Cowgirl was born!
Meet The Digital Cowgirl
Digital Cowgirl’s Jennifer Douglass grew up an Army brat and moved to Belton while in high school. After graduating from Belton High School she attended Texas State University & Purdue University, receiving a Bachelor’s degree in Apparel Design & Technology. She moved back to Central Texas after graduation and eventually ended up in Chicago. A friend in the city sparked her interest in advertising and she shortly enrolled in the University of Texas at Austin. Seeing a trend in digital marketing she focused her studies on social media. In 2010 she earned a Master’s Degree in Advertising.
She has been working in digital marketing since graduation. Her first opportunity took her to Indianapolis to do email marketing for car dealerships around the country. Wanting to move back to Central Texas, her experience led her to Don Ringler Chevrolet & Toyota (please link to website) doing digital marketing & events for the dealership. While networking with other businesses in the community she saw a need for social media & reputation management in small locally owned business. In August 2016 Digital Cowgirl was born!